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Why Is Everything on Fire Again? The Real Cost of Doing It All Yourself in Business

  • Writer: Liz August
    Liz August
  • 2 days ago
  • 2 min read

Let’s talk about the trap too many business owners fall into — the "I can just figure it out myself" spiral.

One minute you're brainstorming content. The next, you're elbow-deep in YouTube tutorials, trying to fix your website footer because "it’ll just take five minutes."

 

Spoiler: It never takes five minutes.

 

If running your business feels like a never-ending science experiment — minus the lab coat and plus a whole lot of stress — you’re not alone. But here’s the deal: just because you can do it all… doesn’t mean you should.

 

What Doing-It-All Is Really Costing You

Being the CEO shouldn't mean being the Chief of Everything Officer. If you’re the one writing, posting, fixing, building, responding, creating, launching, updating, managing, and scheduling — you’re probably also the one burning out.

 

Here’s what that kind of “mad scientist energy” is really doing to your business:

  • You're operating in reaction mode. Always putting out fires instead of building real momentum.

  • Your systems are patched together with duct tape and good intentions. One glitch and the whole thing collapses.

  • You're stuck in tech hell. Your CRM, your opt-in forms, your email platform — none of it feels like it’s working with you.

  • You're exhausted. And you’ve lost sight of the reason you started your business in the first place.


Here’s the truth:

✨ You are not a tech expert.

 ✨ You don’t need to DIY your CRM or decipher email platforms like ancient scrolls.

 ✨ You can ask for help without failing Business Ownership 101.

 

What to Do Instead:

If your to-do list looks more like a haunted scroll of unfinished tasks, it’s time to step away from the control panel.

That’s where we come in.

 

At Simplify, Simplify, we help business owners stop the chaos before it turns into burnout. We start with a Strategy Session — not just to “fix things,” but to make sure your business is built on strong systems that actually support your growth.

 

We’re tech translators. Chaos tamers. Disaster preventers.

 

Let us help you stop patching things up and start building something sustainable.

 

👉 Book your Strategy Session now and breathe a little easier.

What Our Clients Say

Liz and the Simplify, Simplify team are miracles in my life. If you are struggling with technology in your business, Liz starts there, but before you know it, she’ll be handling so much of your life you’ll wonder how you ever survived without her.

- Judi Harrington, Copywriter & Writing Coach

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BLACK LIVES MATTER • WOMEN'S RIGHTS AND TRANS RIGHTS ARE HUMAN RIGHTS • NO HUMAN IS ILLEGAL ON STOLEN LAND • SCIENCE IS REAL • LOVE IS LOVE • WHITE PATRIARCHY HARMS US ALL • MENTAL HEALTH STIGMAS SHOULD BE BROKEN AND THAT WE MUST BE ACTIVELY ANTI-RACIST IN OUR LIVES/BUSINESSES AS WELL AS USE THE PRIVILEGES WE HOLD TO CREATE A MORE JUST AND EQUITABLE FUTURE FOR EVERYONE. WE’RE PROUD TO PARTNER WITH LIKE-MINDED CLIENTS AND COLLEAGUES WHO ARE EQUALLY COMMITTED TO SOCIAL JUSTICE.


Made with 💙 + 🥤 in Worcester - the ancestral lands of the Nipmuc

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